Available online and in stores today, the launch coincides with
Women for Women International's #SheInspiresMe campaign, one
designed to raise vital funds needed to support women in conflict
zones, from Afghanistan to the Democratic Republic of Congo. All
profits from sales of the bracelet will be donated directly to the
charity to help these women fulfil their potential and improve
their lives.
As part of the campaign, followers are encouraged to share the
names of the women who inspire them using the #SheInspiresMe
hashtag across social media. By sharing these names with each
other, we hope to create a chain of inspiration that will shine a
light on the wonderful work that Women for Women International
carries out.
#SheInspiresMe celebrates the vital contributions that all women
make - not just because women's voices and achievements are so
often unheard and overlooked - but because elevating women
strengthens the social fabric of societies everywhere. Watch the
#SheInspiresMe film to
find out more about the campaign.
For more information on Women for Women International visit
womenforwomen.org.uk.