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Celebrating 10 years with Ifi Ekwere


Meet Ifi, or Fifi to her friends, she has been wearing Monica Vinader jewellery for 4 years. Her love of the brand stems from the quality of the pieces and the "simple yet unusual" designs that suit her personal style perfectly. With an infectious laugh, a love of running and described by her friends as "trustworthy, kind and great fun", we love how she expresses her individuality and classic style through our pieces.


How long have you been wearing MV?

I have been wearing Monica Vinader for about 4 or 5 years.

Where do you live?

I live in Putney, South West London.

What's your day job?

My career is in Corporate Finance and I work in the City of London.

What are you reading?

I am currently reading a collection of poetry - the book is called Salt, by Nayyirah Waheed.

What are you listening to?

'I Am Light', by India Arie - beautiful lyrics and melody

How would you spend your perfect Sunday?

My perfect Sunday would start with a breakfast of fresh fruit and overnight oats, followed by a 5km run and a boxing class. Next, I would catch up with family or friends over lunch and then follow this with a nice long walk in a park, before having a light dinner. Ideally, the day would end with me curled up on the sofa with a cup of tea, watching sports or reading a book.

Tell us a fun fact about you?

A fun (and embarrassing) fact about me is that despite several years of lessons, I still cannot swim! Buoyancy seems to be my key problem - I sink straight to the bottom and cannot stay afloat. I have been told I will make a great diver. The slight issue with that, of course, is that you cannot be one without learning how to swim first!

What's your favourite childhood memory?

I grew up mostly in Nigeria - my favourite childhood memory is of my siblings and I donning our little swimsuits to play in the warm, tropical rainfall.

What are you most proud of in your life so far?

There are quite a few things in my life that I am proud of and one of these is my undergraduate degree in Biology from Imperial College, London. For me, my degree represents hard work and determination in the face of many obstacles and reminds me of the strength I have within me.

What is your biggest dream or ambition in life?

My biggest dream is to be truly content, happy and to be able to bring that same happiness to the people that I interact with.

Describe your style in three words.

Classic, simple and colourful.

If you could have anything engraved on a Monica Vinader piece what would it be?

Beauty. My maternal grandmother was the only grandparent of mine that I ever knew. She never called me by my actual name - always called me 'Beauty'. She, sadly, passed away 8 years ago. I would love to have this word engraved on a piece of MV jewellery. Firstly, so that I always have a reminder of her close to me but also to remind me that the most important kind of beauty to have, is the beauty that is within.

What/who inspires you?

Of all the amazing people who inspire me daily, at the top of the list is definitely my beautiful, strong and determined mummy.

What are your top three Monica Vinader pieces?

The Mini Marie pendant, the Siren Fine Chain bracelet in Green Onyx and the Linear Chain bracelet (with my name engraved on it).

What do you love about Monica Vinader jewellery?

I love its simplicity and the beautiful designs. Most of all, however, I love that over the past few years that I have worn Monica Vinader jewellery, I can certify that there is no compromise on the quality of the pieces.

Discover our #EXPRESSYOURSELF campaign

Ifi wears the beautiful new Baja Facet bracelet, styled with a selection of pieces from our iconic Fiji, Linear and Signature collections. Shop her look below!

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